RUSH: We have a theme today. It would be we indict the media again. Nothing is as it is reported. Nothing may be extreme, but it’s pretty close.
We learn more about the so-called March for Our Lives. It is nothing. It was nothing as it was presented, nothing like it was presented to be. And we touched on this briefly yesterday. More data has poured in since and we will be able to update you as the program unfolds today.
The Roseanne TV show, there was a story in Deadline.com and the headline: “‘Roseanne’ Revival’s Huge Debut Stuns Hollywood, Prompts Soul-Searching.” Now, I mentioned this one too yesterday, ladies and gentlemen, that the point that I made about this, and I made this point twice yesterday, and I want to make it again, the Roseanne character is not a conservative and this show is not conservative.
Now, don’t misunderstand me. I’m not knocking it. But with the context of this story, “‘Roseanne’ Revival’s Huge Debut Stuns Hollywood, Prompts Soul-Searching,” I don’t know that Hollywood will ever figure out why this program rated as well as it did, but there are a lot of people assuming that — and, by the way, here is the audience break down. This is fascinating. This was the number one TV show two nights ago, and it dwarfed This is Us and other recent, big ratings success shows. It dwarfed them.
In adults it has a record in a lot of recent years. Eighteen million total, in the adult demographic, this has blown away everything. And so now Hollywood supposedly is soul searching. The number one market where this program had the highest audience as a percentage of that market was Tulsa, Oklahoma. But that’s not what’s shocking. In New York City, this show did not finish in the top 20. In Los Angeles this show did not finish in the top 30. And yet it had the highest ratings of any prime time TV show that anybody can remember in recent years.
This is what is going to shock Hollywood. This is what’s going to shock the media. Because don’t doubt me on this: Everything is programmed to succeed in New York and Los Angeles, because if you do, then you pretty much — let me put it to you this way, and I learned this when we were introducing and rolling out this program. And I don’t want anybody to feel insulted here. And, by the way, the Roseanne numbers kind of disprove this a little bit, but just in terms of numbers.
For this program to succeed, we had to be on the air in New York because advertisers wanted their products advertised to that large market. And if we couldn’t get on the air in New York, we didn’t have a chance of going national. And that is true. I was told that, and it’s true. I was also told this. Remember, we started with 56 radio stations. And the combination of the audience in those 56 stations didn’t even make a dent in what our audience in New York was to become.
And here were the facts of life. If we could get this program on in the top 20 markets, we would have 82% of America covered. Well, we went on to have 110% of America covered. We have over 600 radio stations. But that’s just an indication of where people live. Now, the Roseanne show turns that upside down. There is no way this program could have succeeded being number one in Tulsa. No offense, Tulsa. We own Tulsa, and no offense.
But for this show to have an audience of 18 million and to not finish in the top 20 in New York City, the Tri-State market, nor finish in the top 30 in Los Angeles, whoa! The demographics on that will blow your mind. So advertisers are gonna be looking at that, ABC is gonna be looking at that, all kinds of, quote, unquote, experts are gonna be looking at that and trying to figure out, holy smokes, this throws everything we’ve ever believed upside down. We can have the highest rated show ever and nobody in New York watch it?
Now, given that and Hollywood’s supposedly doing a lot of soul-searching, do you really think they’re gonna act on that? Do you think Hollywood’s gonna start making TV shows that have no interest to people in New York? And further, why didn’t this show have any interest in New York? Why didn’t it have any appeal to people in Los Angeles? Well, there’s a lot of answers to it. I mean, in both cities, you’re talking about high concentrations of raw leftism, raw liberalism. And as part of raw liberalism, you have raw hatred.
But not only that, in Los Angeles and Hollywood, you have some of the biggest class elitists that you have ever run into in your life. And a program set with a lunch bucket family in Illinois is gonna be considered putrid by a bunch of left-wing elites. They don’t care about those people’s lives. They don’t want to watch a TV show about their lives. They don’t care about their problems, because they’ve already made up their mind that they’re a bunch of hayseed hicks. And to add insult to injury, they probably voted for Trump.
I mean, these numbers are really astounding. I mean, it may be a little inside baseball here, but these are turn-the-world-upside-down numbers. This kind of thing is not supposed to be possible. You’re not supposed to be able to win anything if you don’t show up in the top five in New York City. I mean, there’s a reason why all these highfalutin sitcoms on NBC and CBS are situated in New York City and secondly in Los Angeles.
If they tried to do a version of Seinfeld, say, in Oklahoma City — he-he-he-he — well, it doesn’t exist. I don’t think you could find a soup Nazi in any of those locations. But the end result of this now is Hollywood doing some soul-searching. You know, as Mr. Snerdley accurately pointed out yesterday, Hollywood media is a bunch of copycats. But they don’t want to copycats this. That’s why they’re doing the soul-searching. They don’t want to copycat this.
They don’t want… I guarantee you Bob Iger is not running around LA smiling and beaming with pride. “Hey, Bob, we love that show you got about that middle class bunch of hicks in Illinois. Way to go, Bob!” This is not gonna get Bob Iger and his wife all the favorite cocktail party chat. “Bob, what are doing to us? You bring that piece of junk back and it ends up winning? We told you, Bob! We told you! You can’t do that! You can’t expose these people!”
But the key that Hollywood’s gonna look at here? More than likely, they’re gonna look at this and they’re gonna see what they always see: The dividing line in America is conservative versus liberal, in their world. They miss the class elitism — even though they practice it, even though they are card-carrying members of ruling class, upper-class elite clubs. And, by virtue of their membership in these elite clubs, they condescend and look down upon anybody who’s not an elite, to anybody who lives in the Midwest.
Upper or middle or lower, it doesn’t matter. But if Roseanne’s TV show is not conservative — and it isn’t, folks. And I’m not trying to throw cold waters on anything here. So why did the Roseanne show rate? What’s behind this? What could it possibly be, if I’m right and this has nothing to do with conservatism versus liberalism? In other words, people didn’t tune in because they heard there was some brand-new conservative show.
And they want to stick it to the libs and the conservatives feel sort of like reborn, “Because now we’ve finally got a show of our own in prime time and we’re gonna support it and we’re gonna let people know we watch it!” Well, that’s not what happened. The truth is something that the Hollywood moguls and execs and other media titans are gonna have an even bigger problem with. This show, in my humble expert opinion, attracted the audience it attracted solely because people heard that it was going to be supportive of the president, Donald Trump.
Not because it was gonna be conservative, not because it was not gonna be liberal, but because it was going to be conservative. What did I tell you yesterday? This Roseanne family as portrayed on this program is a bunch of Democrats from 20, 30 years ago. These are blue-collar Democrats that Reagan succeeded in getting in the eighties. These are the Democrats the Democrat Party no longer wants — no longer wanted — except at election time.
And the Democrat characters portrayed in this show know full well. That’s why they voted for Trump. You’ve got the modern day Democrat Party leading the way in ruining these people’s lives by virtue of open borders — amnesty for illegal immigrants who cannot speak the language, who will work too cheap to keep wage scales up everywhere else. These are forgotten voters by the Democrat Party, and Roseanne in her interviews even explains it and even on the TV show.
“Hey, we lost our jobs. We had no future. Trump said he’s gonna bring our jobs back, and he did.” These are the kind of people, when Trump starts talking trade deals, their ears pick up. These are the kind of people when Trump starts ragging on NAFTA, their ears pick up, because they think NAFTA and all these trade deals have cut their lives out from under ’em. So what’s Hollywood gonna do if it has the guts to realize that this program practically set a prime time ratings record because it was pro-Trump?
It’d be bad enough if it was conservative, but it’s not that. This is pro-Trump. What does the mainstream media eat, breathe, and live on today? Trump hatred. The entire reason for the existence of all mainstream media today is to destroy Donald Trump, is to force Donald Trump out of office — to humiliate Donald Trump, to embarrass Donald Trump, to expose Donald Trump as a fraud and as a pretender, as an unqualified bupkis who is a boob that’s ruining things, who may have cheated with Russia in order to win the election.
How do they go from that to copycatting this program and have a bunch of other series that are pro-Trump? I don’t see it. But if they do (chuckles), what, then, happens? What if all of a sudden there’s more than Roseanne? There’s a couple of other prime time sitcoms or shows that feature characters predominantly, starring roles who are pro-Trump? You think the left is insane now? Wait ’til something like that were to happen.
And what if it happens in the fall when they introduce new shows for the fall TV season going into the midterm elections and all of a sudden we have a couple of shows that feature starring characters that are pro-Trump? Now, remember our theme today. Nothing… It seems like nothing is as it is reported in the Drive-By Media. The March for Our Lives is the most recent example. I can’t wait to get to those details for you. Something else that I also pointed out in great detail yesterday… (interruption)
Oh, the Pence thing. Yeah, you can prove it. Here’s another bit of evidence on why this Roseanne show is not conservative, folks — and again, I’m not trying to throw cold water on anybody’s party today. But what did Roseanne ’til that idiot Jimmy Kimmel on his show when he was ragging on Trump? She said, “Don’t! Be careful! Because you know what happens if we get rid of Trump. Guess who’s next? It’s Pence.” You see, Roseanne is pro-gay marriage, and Trump never has come out for pro-gay marriage.
She might think Trump is for gay marriage, but he’s never said that he is. But she doesn’t like Pence because she thinks that Pence is anti-gay. And that stems from the Religious Freedom Restoration Act in Indiana when he was the governor. She and others think that whole thing was an anti-gay piece of legislation or proclamation. In the Roseanne family, I think there’s an LGBTQ character or a gay character or what have you.
So the family is not cultural, and the whole thing here is not about left versus right. It’s a class thing. It’s elitists versus working class. The Roseanne show cast, the characters, that family is a bunch of working-class people that feel like they’ve been forgotten and disgraced and displaced by their own country.
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RUSH: Here is Jim in Monmouth, Oregon, as we start on the phones. Great to have you. How are you?
CALLER: I’m doing fine. Thank you. I was listening as you were discussing this the last few days. The whole rollout of the Roseanne series reminded me of something, and I got to thinking about it. It was All in the Family, and how All in the Family started out a certain way and had a lot of hype in its day. But as the episodes rolled on, the agenda became a little bit more clear what stereotypes they were trying to create and destroy, and in that particular instance they had an ulterior motive that later Norman Lear articulated.
He actually crowed and bragged about what he was setting out to do was to change the culture. And so I’m always leery when something gets this kind of release because the Catholic Church has the phenomenon of the imprimatur. You can’t publish it without permission, or sanction. And I wonder why this is getting so much sanction. I think your discussion is important because I’m waiting for the other shoe to fall, if I can put it that way, and find out what’s behind this.
RUSH: Well, there’s a lot still to go here. There’s a lot still to be learned. We have one episode. We don’t know what the next episode — well, two episodes. They ran back-to-back. So the first two episodes have run. We don’t know. Most of them have been written, and I think a large number have already been filmed and are in the can. So this opens up a whole lot of possibilities.
Can this show maintain that audience? Can it maintain even something close to that audience? And I guarantee you the people involved in the show don’t know that yet. What’s the next episode that airs, what its point of view gonna be? The writers of this show are all liberal, and they have said, the writers of the show have said, “Don’t judge us,” ’cause there have been a lot of liberal media types saying, “What are you doing with a pro-Trump character here?”
“Well, that’s right, but you gotta watch all of it. Don’t judge it all on the first two or three episodes,” these writers have said. What’s that mean? We don’t know yet. We don’t know if this program maintains anywhere near this kind of audience interest, we don’t know what effect that’s gonna have on the network. They may not be happy with it. Folks, these people on the left, I’ve tried I don’t know how many ways to explain, illustrate, demonstrate, they’re not like us. Common sense, all those other values, that’s not how they live or what guides them. Their political partisanship is what rules them, is what governs them.
And I guarantee you that even within the ABC executive suite, there are people right now who are mad as hell over this! Not happy. They’re mad as hell. I don’t know them; don’t misunderstand. I’m just telling you the odds are that some in the executive suite are embarrassed. Their friends are calling, “What the hell are you doing? A pro-Trump character? Aren’t you with the program? Don’t you know what we’re trying to do here?” And they come out and do this.
So these executives are getting their own ration from their friends, which is a big influencer, folks. Do not doubt me on this. It is a huge influencer. And there could be some people in the executive suite who do not need to hear from their friends. They’re already embarrassed and mad. And so the story here that there’s a lot of soul-searching going on.
What happens if — let’s take some possibilities. Let’s say the program maintains its identity and Roseanne, her character — I don’t like talking about these as real people. I hate to fall into that trap. That’s another bugaboo of mine, you know, listening to people talking about characters as though they’re real. I’ll give you an example. I’ll give you an example from the woman that plays the president on the new season of Homeland, her name is Elizabeth Marvel. She’s married to an actor who had a prominent role in HBO’s It Happened One Night. Think that’s the name of it. Name is Bill something. I don’t remember his name.
Anyway, they live in Brooklyn. And she is playing the president, which is supposed to be a Trump knock-off, and so her husband is being interviewed about whatever his new project is. And the interviewer actually asked this guy, “Has playing a president, which is a compilation of Donald Trump, has it changed your life? Does she come home in a different –” I’m thinking, she is an actor, you idiot, and you’re covering actors, and you’re asking the woman’s wife if playing this role has affected her?
And the guy’s flat-out answer was, “No, of course not. We’re actors.” But this is what entertainment journalists think, that people playing these roles become these people and hold whatever point of view these fictional characters have. And they treat them as real people. Next time you read an interview of some star in a movie, make note of this. The questions have to do with the makeup, the psychological, the mental, the emotional makeup of a make-believe character.
And of course the actor or actress has to answer it, has to swallow it and deal with the stupidity of these journalists because that’s how they get the positive coverage. And so you’ll have an answer from an actor playing a character, “I think she has a lot of pain. I think she’s suffering a lot of pain. She’s had a lot of problems in her family.” It’s a makeup show, for crying out loud, and we’re reading this crap as though it’s about real people.
The liberals to this day think West Wing was the real presidency. Damn straight. That’s a good — (laughing) — that’s a good example. The senate committee hearings in the Godfather movie. That’s how it really happened. Anyway, what if Roseanne maintains this character’s identity and the numbers don’t maintain? What happens if Roseanne, during the course of the program, her character, what happens if she reacts to something Trump does and starts being not so supportive? What happens with the numbers? We don’t know.
We don’t have near enough input or knowledge to make any kind of long-term projection on what this show means, beyond the fact that it’s an entertainment show. But I’ll tell you, the fact that people want to find an anchor for their own existence in make-believe TV shows, that’s an interesting sociological study in and of itself, don’t you think?
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RUSH: This is Tim. He is in Albany. Great to have you on the program, sir. Hello.
CALLER: Hello Rush. It’s an honor to speak with you.
RUSH: Thank you.
CALLER: I’m gonna make it quick because my phone might die here. Okay. So with your expert tutelage, my thought process takes me in this direction with regards to the Roseanne show. When this is on obviously, they went right to both sides. Eventually, she’s gonna start trailing off. They’re bringing all these viewers in, look how many they have already. It’s all about 2020. By that time, if he’s still in office, which they all think he’s not going to be, but if he’s in, all of a sudden you’re gonna see Roseanne start going to the sister’s side. This is Hollywood. They’re all liberals. This is who they are.
RUSH: Yeah.
CALLER: It’s all a lie.
RUSH: I understand. But since you have required and relied on my expert tutelage, let me offer something. There’s no guarantee that the show’s gonna be around by 2020. I mean, even if succeeding, you never know when Roseanne’s gonna get tired of it and want to move out and do something else. And if it stays like this you might have a bunch of cast members quit like Sandra Bernhard, who hates Trump. Who knows about John Goodman, I don’t know what he’s gonna do, but there’s so many unknowns.
And then to say that — I’ll just tell you this, Hollywood, let me try to help you out here. I don’t know what you want out of this show. I really don’t know if the people at ABC are cussing because this show rated well or not. Well, that’s not true. I know that there are some people in the executive suite at ABC who are really mad about this, because the game is destroy Trump, the game is get rid of Trump. It’s a cultural and class things, folks, as much as it is a political thing.
And do not ever underestimate the power of class. I don’t mean high class, lower class. I mean elites versus regular, nonelites, special people versus the rabble, that kind of class distinction. And the elites in this country despise Donald Trump, and there’s nothing that’s ever gonna change that. The elites are never gonna accept Trump, they’re never gonna like him, they’ve gone way too overboard now. There’s no room for ’em to come back.
So you’ve got people at ABC who are between a rock and a hard place. On the one hand it’s the greatest news in the world that they’ve got the highest rated comedy show in prime time. On the other hand, “Oh, no. This is an embarrassment. We don’t want this to happen.” I’m just gonna tell you people in Hollywood, I don’t know what you want out of this, but if this show, if Roseanne’s character specifically turns into an anti-Trumper, you can kiss that audience good-bye. And it’s not gonna be replaced.
I mean, you’ve got Never Trumper all over prime time TV. You can’t watch TV today without seeing Trump and his family and his supporters ridiculed, impugned, laughed at, made fun of. It’s overdone, it’s saturated, people are tired of it. That’s another reason why this show attracted such a large audience is because it’s a one-off. It’s a standalone. It’s the one show that does not make fun of the guy a majority of Americans elected president. That matters to people. Who they elected as president matters. It’s not dogcatcher.
So you’ve got one show where people that want their president to be cast in a good light is by the lead character. If they turn this around, if the writers next year, later this season, if Roseanne gets ticked off at Trump, the character gets ticked off and becomes a Never Trumper, anti-Trump, whatever, you can kiss the vast majority of that audience good-bye.
Now, you people at ABC, I know you won’t listen to me because you don’t think I know what I’m talking about, but I know better than you do about this, ’cause I am more in touch with the audiences of America than you are. You think you’re in touch with them, but you’re not, and this show proves it. You’re shocked and stunned by this. The brains at ABC can’t believe this. Everybody. They’re soul-searching it. They don’t get it.
But I do. And if they turn this character into an anti or Never Trumper like every other TV show is, then the size or the percentage of this audience that makes that show a runaway number one is gonna abandon it. And that’s what ABC’s gonna have to ask themselves. You want that to happen or not?
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RUSH: We’re up to audio sound bite No. 3. This is Linsey Davis on Good Morning America today, ABC correspondent, talking about their biggest hit in years. And this is where she makes the point it was number one in Tulsa. It had a 65 share in Tulsa. Again, the Roseanne show did not crack the top 20 in New York and did not crack the top 30 in LA.
Folks, I guarantee you, those two facts — not that it’s number one in Tulsa. The fact that it was not watched in New York or LA, for all intents and purposes, has got them scratching their heads as much as anything does. That is so anti-formula. The conventional wisdom is a show cannot finish top five, top three without really killing it in New York and Los Angeles. So here’s this report, Linsey Davis.
LINSEY DAVIS: More people actually watched the show’s premiere Tuesday night than the 1997 finale and all indications are that the show resonated with audiences across the country. It was highest rated, in fact, smack dab in the middle of America in Tulsa, Oklahoma
RUSH: Now, one thing about this. If ABC starts plugging this, if ABC starts making a big deal out of the fact that it won big in Tulsa — another big market was Kansas City. A lot of Midwestern markets. If it starts touting that, then it could well be that ABC’s trying to stigmatize it. This is, in the liberal world, flyover country. I know you’re thinking, “Rush, these are national television broadcasters. They want audiences all over the country.” Yeah, you would think. And in the old days, there was no doubt about that.
Folks, I cannot tell you again how class oriented liberalism has become. And flyover country, all that red area, that’s what elected Trump! That’s where the deplorables are. That’s where Hillary keeps talking and the liberals want her to shut up, at least until after the next election. But I guarantee you in the ABC executive suite, they’re not popping champagne ’cause they’re number one in Tulsa.
And I’ll guarantee you guys like Barry Diller are calling ’em and laughing at ’em over it. You know, whoever’s running NBC calling Iger, “Hey, Bob, you own Tulsa. Way to go, Bob, way to go, man, what an achievement.” That kind of stuff is probably happening behind the scenes. I’m not making fun of Tulsa. Do not misunderstand me here. We own Tulsa. Tulsa was one of our early markets, by the way, in the EIB rollout.
But this, making a big deal out of that, just have to wait and see. ‘Cause if they start stigmatizing their own show — well, why would they do it? To maintain favor with their buddies. I guarantee you. This old saw about cocktail party invitations, it’s correct. It may not apply specifically to cocktail party invitations, but it has to do with status within the elite circles. Next is George Stephanopoulos speaking to Roseanne by phone about her conversation with Trump. Trump called her to congratulate her. Roseanne is asked by Stephanopoulos, “You’ve been pretty outspoken in your support of Trump. How’d the phone call go?”
BARR: It was pretty exciting, I’ll tell you that much. They said, “Hold please, for the president of the United States of America.” And, you know, that’s about the most exciting thing ever. It was, you know, just very sweet of him to congratulate us.
RUSH: I’m gonna tell you what, that’s a very class thing to say, but her face is now on dartboards in executive offices all throughout Hollywood and wherever they go to drink. She’s not supposed to — compliment Trump? No, no, no, no. This is not supposed to happen. Stephanopoulos then asked Roseanne, “What does Trump think about the show?”
BARR: We talked about a lot of things, and he’s just happy for me. I’ve known him for many years, and he’s done a lot of nice things for me over the years, and so it was just a friendly conversation about working and, you know, television and ratings.
STEPHANOPOULOS: He does focus a lot on —
BARR: Oh, yeah. He really understands ratings and how they measure things and that’s kind of been an interest of mine too for a long time.
RUSH: Come on, George, everybody in that business focuses on ratings. It’s the measurement of success and failure. You know, I love these liberals. They come along and act like, particularly in the news business, news business liberals try to make you think they don’t care about ratings, and they don’t care about the bottom line. They have a higher mission. Their responsibilities are constitutional. They shouldn’t be held to such arcane standards as the bottom line. Ratings? Come on. Ratings are not important when discussing the news.
And they are just as important in the news as anywhere else. CNN’s sitting there sucking hind you know what. They don’t have an audience to speak of. And what audience they have they would lose if they lost their airport monopoly. And they sit there and, of course, everybody working at CNN knows they have no audience. And is it changing the way they do things?
For example, you know, this is a good observation. People at CNN have just seen what happened to a prime time TV show that did not focus on criticizing, ruining, ripping Donald Trump. You think CNN might learn anything from this? Hell’s bells, no way. There’s not a chance in hell that CNN will look at what happened with the Roseanne show and maybe figure out, “Hey, we might maybe do something wrong here.”
CNN might say, “You know, we need to get our Trump commentators back. We need to reach out to Jeffrey Lord and bring him back.” Or, “We need to maybe at least on one of our shows make it a no-Trump-criticism zone and just see what happens.” But they won’t do it. They won’t do it because — well, you know all the reasons. Trump has to go. Trump and the Washington establishment cannot coexist at the same time. Stephanopoulos then said to Roseanne, “You think you guys are providing something that isn’t being seen in movies, in television, and elsewhere?”
BARR: Yeah, I do. You know, the idea that people can agree to disagree is kind of missing from everything. But I think that’s conflict resolution and agree to disagree are important things that I like to feature and talk about. And, you know, I haven’t seen much of that anywhere. But that’s what we need to do as a country is, you know, figure out what we don’t like, talk to each other and, you know, discuss how we’re gonna get it changed or fixed. I really hope that it opens up, you know, civil conversation between people instead of just mudslinging. I really do. ‘Cause I think we need to be more civilized than that.
RUSH: Well, amen. But it isn’t gonna happen because there isn’t any overlapping area of commonality. I’m sorry to sound like a broken record on that, but there just isn’t. The left isn’t interested in any kind of compromise. Look how they’re trying to destroy Marco Rubio simply ’cause he’s trying to. Marco Rubio is trying to reach out to school students at the high school in Florida and they are savaging him. They are giving Rubio a bigger dose of mean-spirited extremism than they’re giving Republicans that have no desire to compromise.
Rubio’s trying to meet ’em halfway, and they’re doing everything they can to destroy him. And the reason’s very simple: They can’t be seen as accepting something less than what their total demand is. They’re not gonna compromise with anybody. One more. And this is Roseanne on the Wendy Williams TV show. The question: “You deal with race and politics, all kinds of stuff. It feels like you’re coming home again on your show.”
BARR: People ask me all the time, “What do you think they’d be doing now?” And so I looked around at what working people were up to and what was going on with them, so I always imagined it, you know, for a really long time. And I always thought that, you know, working-class people are the ones who’ve sent their children to these wars, and we are at war and nobody seems to know about it. But we are at war, and people are going and fighting and dying. Working-class people are the ones sending their kids.
RUSH: There you go. There’s another reason why the Roseanne character is pro-Trump. He is for working-class people, making it great again. Now, this next one is right up my alley. This is Maude Behar in her constant state of anger, extremism, and agitation. This was this morning on The View ripping Trump, calling Roseanne for a specific reason.
BEHAR: That plugs into what’s going on in the country right now, which is that in families, when you’re a Trump voter versus a Trump hater, there’s a lot of friction and a lot of fights within the family. It caused an uproar in the ratings. And he called Roseanne to congratulate her, because, you know, he’s a ratings whore, you know that. He loves ratings.
WOMAN: He loves ratings.
BEHAR: Yeah, we do too. You know, he may be lousy for women, immigrants, and the economy, maybe — we’ll see — but he’s really good for TV. Our numbers are up too.
For crying out loud. He loves ratings, but he may be lousy for women, immigrants, and the economy. The economy, Maude? Have you seen the numbers? It wouldn’t matter if she did. It wouldn’t matter. You talk about a blockhead, nothing can get through there.
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RUSH: Here is Janet in Tucson. You’re next. So great to have you here with us.
RUSH: So you learned in advance that the Roseanne character was going to be pro-Trump and that’s why you tuned in?
CALLER: Yeah. I don’t watch —
RUSH: How do you learn that, I’m curious, how did you find out before the program aired that Roseanne was gonna be pro-Trump?
CALLER: Probably something on the internet. I tend to get conservative emails, and I thought, “Well, shoot, I’ll watch it,” ’cause I do not watch sitcoms. I did watch Last Man Standing. I loved it. Well, they threw him under the bus, and then they bring Roseanne, who’s more outspoken, I mean, it was great. I loved it. It was a funny show. I laughed out loud and it has both sides. No, it’s good.
RUSH: Well, you mentioned the Tim Allen show. It will be fascinating to see what they do with that because it was doing well. It was doing well. Tim Allen is a public conservative. We’ll see. Again, look, the Roseanne character is not a conservative.
I made this point yesterday. I’m not trying to put cold water on anything. The Roseanne character is pro-Trump. But this is not a show that is ticking off support for this conservative issue and that one. That’s not what this is. Don’t let this dissuade you. I just don’t want anybody to misunderstand why this program has this audience. This is a pro-Trump audience.