{"id":353949,"date":"2020-06-26T15:50:00","date_gmt":"2020-06-26T19:50:00","guid":{"rendered":"https:\/\/admin.rushlimbaugh.com\/?p=353949"},"modified":"2020-06-29T16:07:38","modified_gmt":"2020-06-29T20:07:38","slug":"the-difference-between-open-line-friday-and-the-rest-of-the-week","status":"publish","type":"post","link":"https:\/\/admin.rushlimbaugh.com\/daily\/2020\/06\/26\/the-difference-between-open-line-friday-and-the-rest-of-the-week\/","title":{"rendered":"The Difference Between Open Line Friday and the Rest of the Week"},"content":{"rendered":"<p>RUSH: Hey, look at this. I\u2019m here. I was not driven outta here today. I was literally driven outta here yesterday. I could not stay here. It\u2019s embarrassing, if I were to tell you why, it\u2019s embarrassing as hell. And it is part of having cancer, but it\u2019s just embarrassing as hell. Anyway, I\u2019m here now. Everything\u2019s rocking and rolling, so let\u2019s get started.<\/p>\n<p>JOHNNY DONOVAN: And now, from sunny South Florida, it\u2019s Open Line Friday!<\/p>\n<p>RUSH: Open Line Friday, where we don\u2019t screen the program as tightly &#8212; you know, we got new people tuning in every day. And new people tuning in every hour. And so what\u2019s Open Line Friday? Most of you know. See, Monday through Thursday the callers have to talk about things I care about. Do you know what percentage of the audience &#8212; we have proven this statistically. This our business. We have to know these things. Do you know what percentage of this audience ever even tries to call? You will not believe this.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-329421\" src=\"https:\/\/live-rush-limbaugh.pantheonsite.io\/wp-content\/uploads\/2019\/11\/APP-011218-Open-Line-Friday.jpg\" alt=\"\" width=\"640\" height=\"360\" srcset=\"https:\/\/www.rushlimbaugh.com\/wp-content\/uploads\/2019\/11\/APP-011218-Open-Line-Friday.jpg 640w, https:\/\/www.rushlimbaugh.com\/wp-content\/uploads\/2019\/11\/APP-011218-Open-Line-Friday-300x169.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>And when I first learned this &#8212; and, by the way, it\u2019s true of all talk shows that have a significant audience, it\u2019s not just this one. The percentage of an audience that tries to call is less than one half of 1%. Our model projections are 50 million people tuning in. The official audience ratings showing us around 28 million. The percentage of people that try to call is infinitesimally small. And we know this. It\u2019s not hard to figure this out. We have a phone number, and we see how many people are dialing it. And we know how many repeats, how many redials and all this. We know actually how many people.<\/p>\n<p>So, therefore, I learned early on that a talk show should never be done for the callers. They\u2019re too tiny a bunch of people. It\u2019s the listeners, it\u2019s the audience. And so when we screen calls Monday through Thursday, they have to be desirous of talking about things I care about. &#8216;Cause if I\u2019m bored or if I don\u2019t care, you\u2019re gonna be able to tell. You\u2019re gonna be able to tell. And you might say, &#8220;You know what? I\u2019m bored&#8221; and change the station or walk away. Can\u2019t afford that.<\/p>\n<p>But, see, that\u2019s the great risk on Friday. On Friday we will take calls from people talking about things I don\u2019t care about, as a service to those people who are denied. I\u2019m a benevolent dictator here. They\u2019re denied Monday through Thursday their chance to appear. But on Friday we open it up but I\u2019ll take the risk and if I have to fake being interested in something, I\u2019ll do it. So that\u2019s the difference in Open Line Friday and the rest of the week. We just don\u2019t screen calls as tightly, but we still screen \u2019em. So that\u2019s your guideline here &#8212; 800-282-2882 is the number.<\/p>\n<p>And I still am seriously thinking about a caller clinic. I haven\u2019t done one of these in 20 years, and a caller clinic is basically done per call. You explain what\u2019s good, what\u2019s bad, what\u2019s disqualifying about each call and hopefully it provides guidance and inspiration, education for future callers to understand their role here, which I\u2019ve always said is to make the host look good, \u2019cause the host is why people are listening.<\/p>\n<p>How many times have you heard, &#8220;You know, I love listening to the X and X show. Man, those callers are the best.&#8221; When\u2019s the last time anybody ever said that to you? It doesn\u2019t happen. This is not ego speaking, folks. This is the business aspect, the business side of things. And so when I say the purpose, the role of a caller is to make the host look good, the worst thing that means is praise, sycophantic sucking up.<\/p>\n<p>No. Making the host look good is something that inspires the host to think and be even smarter. It\u2019s not making the host look good. &#8220;Man, you\u2019re best. Oh, I can\u2019t find anybody any better.&#8221; No, no, no, no, no. You ever watched an interview of anybody &#8212; president, any president &#8212; and you know that whoever\u2019s conducting the interview is sucking up? It\u2019s not good. It looks like it\u2019s prearranged and it doesn\u2019t work. And that\u2019s not what we\u2019re looking for here. So there\u2019s that.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>RUSH: On Friday we will take calls from people talking about things I don&#039;t care about, as a service to those people who are denied.<\/p>\n","protected":false},"author":49,"featured_media":329421,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","ngg_post_thumbnail":0},"categories":[12,1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Difference Between Open Line Friday and the Rest of the Week - The Rush Limbaugh Show<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rushlimbaugh.com\/daily\/2020\/06\/26\/the-difference-between-open-line-friday-and-the-rest-of-the-week\/\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:title\" content=\"The Difference Between Open Line Friday and the Rest of the Week - 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