{"id":27067,"date":"2007-10-05T01:01:01","date_gmt":"2011-05-19T04:50:31","guid":{"rendered":""},"modified":"2011-05-19T04:50:31","modified_gmt":"2011-05-19T04:50:31","slug":"how_does_rush_do_all_the_show_prep","status":"publish","type":"post","link":"https:\/\/admin.rushlimbaugh.com\/daily\/2007\/10\/05\/how_does_rush_do_all_the_show_prep\/","title":{"rendered":"How Does Rush Do All the Show Prep?"},"content":{"rendered":"
\n

RUSH: Here\u2019s Michael in Salisbury, Maryland, well known to the EIB Network. Hello.<\/p>\n

CALLER: Well, hello, Rush. Greetings from the eastern shore of Maryland.<\/p>\n

RUSH: Thank you, sir, nice to have you with us.<\/p>\n

CALLER: I appreciate you having me. I have a question for you, and I was told this is a great Open Line Friday question.<\/p>\n

RUSH: We\u2019ll see.<\/p>\n

CALLER: Back in the days when you started out, I remember reading your first book, and you said you read several newspapers a day. Well, nowadays we have the Internet. What are the blog sites that you prefer to read? I know you talk about American Thinker a lot, and one reason I\u2019m asking about this is I do one myself, and I want to know what I should pattern my blog site on.<\/p>\n

RUSH: I\u2019m going to take you through a little history because this actually turns out to be a pretty good question.<\/p>\n

CALLER: Thank you.<\/p>\n

RUSH: When I started, the first iteration of this program was in Sacramento in 1984.<\/p>\n

CALLER: Right.<\/p>\n

RUSH: And back then, it was just newspapers, and I would prep three hours in Sacramento with three papers. Well, maybe four, if you throw in USA Today. The two local Sacramento papers at the time, the San Francisco Chronicle, sometimes the Wall Street Journal. Maybe it was four or five. By the way, I got my first computer, Apple 2c, and that\u2019s where I fist started logging on to CompuServe and the various news sources there. So the universe began to expand.<\/p>\n

CALLER: Right.<\/p>\n

RUSH: And I was on the cutting edge of this —<\/p>\n

CALLER: Of course.<\/p>\n

RUSH: — of utilizing the Internet. But it was back 256 baud, these slow, slow things. It was magically fast back then, but it was snail\u2019s pace by today\u2019s standards. Then I moved to New York and, of course, that all changed with all the papers there, the Washington Post, and the Internet was expanding in terms of services available. It quickly became clear that after about 1990, I couldn\u2019t do it all on my own, even doing it 24\/7. There was just too much available, too much to find. So people who were with me then, who are still with me now, I said, ‘Look, I want you to go here and find; I want you to go there and find,\u2019 and they know what I\u2019m looking for.<\/p>\n

CALLER: You outsourced your media research.<\/p>\n

RUSH: I outsourced it to staff, not to India.<\/p>\n

CALLER: That\u2019s good.<\/p>\n

RUSH: Okay? I outsourced it to staff who know me, so they don\u2019t send me stuff that\u2019s worthless. They know I\u2019m going to be interested in it or not, and what happens is, starting this afternoon and through the weekend and up \u2019til Monday morning, my printers at home and here will be going nuts, stuff I\u2019m finding and printing, and after I print it, I forget it, I don\u2019t look at it. Let\u2019s pretend tomorrow is a workday.<\/p>\n

CALLER: Okay.<\/p>\n

RUSH: I\u2019ll leave here, I\u2019ll get home, the printer here will go nuts and at home it will go nuts. People are looking for things around the clock. I stagger it, not overnight, but I have three people that work diligently on this and every morning I get in here at seven, eight o\u2019clock, and start doing the intense prep of the latest news for that particular day, coupled with what all has been found and printed for me by myself and these other three people over the course of the night, and it just keeps building, and building, and building. About 11 o\u2019clock I stop, I take that huge stack out of the printer, and that\u2019s when I start going through and putting together what I\u2019m going to do. Now, I\u2019m the one that looks at the blogs. Some of the others, you know, will step into them with a link or something like that. But if I start naming the blogs, I\u2019d be glad to, but I\u2019m going to leave some out, and I will end up being offensive. I\u2019ll hurt some people\u2019s feelings.<\/p>\n

CALLER: It\u2019s sort of like when you talk about cigars, you don\u2019t want to leave anybody out. I can see that.<\/p>\n

RUSH: Yes. There\u2019s some really bright people out there in these blogs. There\u2019s some really brilliant people who find the same stories I do, everybody does now. That\u2019s not the big deal. But some of these people have some really unique insights into them. Sometimes they find stuff that I haven\u2019t found or that the staff hasn\u2019t found.<\/p>\n

CALLER: They play the angles, when I do my website, I do the same thing. So I could see that.<\/p>\n

RUSH: What do you mean, play the angles?<\/p>\n

CALLER: They play different angles, as in, they look at different pieces of a story, something that —<\/p>\n

RUSH: Well, yeah —<\/p>\n

CALLER: — the obvious part is obvious but then there\u2019s something that, hey, you know, this reminds me of something else that I saw —<\/p>\n

RUSH: True. But even looking at the obvious, sometimes I disagree with them. But that spawns additional thoughts that I have.<\/p>\n

CALLER: Hm-hm.<\/p>\n

RUSH: I mean, these are all conservative bloggers. Other than for entertainment, I do not waste my time with liberal blogs. I don\u2019t believe them. Why would you want to surround yourself with insane people? Even if they are on your computer. Why would you want to do this? I don\u2019t. I know what they\u2019re going to say about things. That\u2019s what the staff is for. I tell the staff, you hang around and you look at the insane websites out there. They get duty pay for this, hazard duty. But, on the conservative side, there\u2019s never unanimity of thought, and I disagree with them sometimes, and that helps me even further cement an argument that I want to make, but, there\u2019s so much out there now, if I weren\u2019t disciplined, if our staff here weren\u2019t disciplined, we could go into overload every day.<\/p>\n

CALLER: Oh, I believe it.<\/p>\n

RUSH: As it is, I\u2019ve got three stacks here today, and this is Open Line Friday, it\u2019s a little different, but I\u2019ll get 30% of it done, maybe 40%. The stuff I don\u2019t use I\u2019ll put aside for tomorrow in case tomorrow is light. But tomorrow is never light.<\/p>\n

CALLER: That\u2019s right.<\/p>\n

RUSH: Every day we\u2019re overloaded. <\/p>\n

CALLER: Too much information, but in a good way.<\/p>\n

RUSH: Well, there\u2019s always going to be too much information. The key is being able to synthesize it, break it down to its essence; take the complex, make it understandable. For example, here\u2019s another trick. If I got a story from a newspaper, any website that prints out in three pages, I only print the first page because the other two pages are a bunch of BS that comes from the Nexis database that have nothing to do with the story. I don\u2019t need any more pieces of paper on my desk than I have here. I only print one page of it. And I\u2019m very lucky. Only one of these three people keeps track of what stuff they send me that I use and give me grief if I\u2019m not using enough of it. The others are pretty good at keeping their ego out of it. But this one guy keeps a record. If I don\u2019t use this he\u2019ll send it back two or three times, ‘I think the time\u2019s right for this now,\u2019 he\u2019ll say. ‘Look, it didn\u2019t work the first time, get the message.\u2019 But it takes a large effort. This show is huge, we have a massive responsibility to the audience, to meet and surpass audience expectations, and it\u2019s just not possible for me to do it all every day. And the blogs have become a big part of it. But I don\u2019t know what you\u2019re talking about with your blog. I assume you\u2019re a conservative?<\/p>\n

CALLER: Yes.<\/p>\n

RUSH: Yeah. Is your blog up and running?<\/p>\n

CALLER: It better be.<\/p>\n

RUSH: What\u2019s the name of your blog?<\/p>\n

CALLER: It\u2019s monoblogue. It\u2019s www.monoblogue.us<\/a>, and you will fry my server if you wish.<\/p>\n

RUSH: Well, it probably will happen.<\/p>\n

CALLER: I\u2019ll be curious to see that. It\u2019s monologue with a B, and you\u2019re the inspiration —<\/p>\n

RUSH: Oh, I see.<\/p>\n

CALLER: — because you have a monologue every hour, and I just threw a B in the middle of it.<\/p>\n

RUSH: I do monologues constantly. I\u2019ll do a monologue after a phone call. I am a monologuist. <\/p>\n

CALLER: You were the inspiration for the name, and I just put a B in the middle of it.<\/p>\n

RUSH: Well, if I inspired the name of your blog, you deserve a little hit here. So it\u2019s www.monoblogue.com?<\/p>\n

CALLER: Dot US. I\u2019m an American. It\u2019s dot US.<\/p>\n

RUSH: Okay. Monoblogue dot what?<\/p>\n

CALLER: US.<\/p>\n

RUSH: Not com, just US?<\/p>\n

CALLER: You got it.<\/p>\n

RUSH: monoblogue.us<\/a>? <\/p>\n

CALLER: Yes, sir.<\/p>\n

RUSH: Okay. You, if not this instant, in mere moments are officially fried, on your server. Thanks for the call. <\/p>\n

BREAK TRANSCRIPT<\/p>\n

RUSH: One more thing about this show prep here and how it happens. I never became an employer until I started this show. I was always an employee. As an employee, we all, whenever we do great work, we all want it to be acknowledged and we want to be accredited and we want it to be noticed by higher-ups and so forth, and we all think that doesn\u2019t happen enough. So you always try to take the lessons you learned as an employee, if you ever become an employer, and employ those lessons, as well as the people, in order to maintain motivation, inspiration, and this sort of thing. And I do this. But sometimes it gets funny and a little challenging. And this is where I have to stand back as the employer, as the big guy, and just sort of let it bounce off and resist the temptation to respond as I would like to. Sometimes one of these three researchers, going on vacation, will make a big deal, ‘Are you sure that you can do this without me?\u2019 The temptation is to say, ‘Are you kidding? I did this long before you.\u2019 But I say, ‘We\u2019ll handle it, your vacation\u2019s up, it\u2019s due, go have a good time and don\u2019t worry about anything.\u2019 But yet it doesn\u2019t matter, even while on vacation, they send stuff in. Because everybody loves the program that works on it, everybody is just devoted to it. That\u2019s largely because of me, as boss. Everybody wants to be part of a winner. It\u2019s fun being part of a winner, especially in the past nine days. We\u2019ve just been having the time of our lives here. <\/p>\n

Dawn got a little angry at me today for granting an interview to the Palm Beach Post. She thought I\u2019d lost my mind, because they had a history of being pretty tough on me and, in her mind, unfair. So it\u2019s interesting, I make a decision to do this — and I didn\u2019t tell them about it until today, did the interview two days ago — and even though Dawn has been here six years, since right at the time I started losing my hearing, she knows me, but all of a sudden, one day, I can lose my mind in her mind. She thinks I\u2019ve gone nuts. It\u2019s cute. (laughing) And it\u2019s all based on the fact they care so much, they don\u2019t want me messing up. It\u2019s not a personal criticism. I didn\u2019t take it as a personal criticism. Well, maybe for the first five minutes. Then after that, as boss, I realized what was actually behind it was a deep affection and hoping, ‘Oh, gosh, I hope this doesn\u2019t backfire, does he know what he\u2019s doing?\u2019 And, if truth be told, Snerdley was still fuming about it even after he read the interview. Not because of the interview, he thought I\u2019d taken a great unnecessary career risk. Once I explained the strategery, things they hadn\u2019t even considered because they didn\u2019t know, made all kinds of sense and now they\u2019re back in the fold, they\u2019re back on my side. Did you hear that? Somebody is printing me something now, even. Show prep coming in even while the program unfolds before your very eyes and ears. I\u2019m not going to go look at it right now. I will during the next break. <\/p>\n","protected":false},"excerpt":{"rendered":"

RUSH: Here\u2019s Michael in Salisbury, Maryland, well known to the EIB Network. Hello. CALLER: Well, hello, Rush. Greetings from the eastern shore of Maryland. RUSH: Thank you, sir, nice to have you with us. CALLER: I appreciate you having me. I have a question for you, and I was told this is a great Open […]<\/p>\n","protected":false},"author":25,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","ngg_post_thumbnail":0},"categories":[],"tags":[],"yoast_head":"\nHow Does Rush Do All the Show Prep? - The Rush Limbaugh Show<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/admin.rushlimbaugh.com\/daily\/2007\/10\/05\/how_does_rush_do_all_the_show_prep\/\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:title\" content=\"How Does Rush Do All the Show Prep? - The Rush Limbaugh Show\" \/>\n<meta name=\"twitter:description\" content=\"RUSH: Here\u2019s Michael in Salisbury, Maryland, well known to the EIB Network. Hello. 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