{"id":21527,"date":"2003-05-28T01:01:01","date_gmt":"2011-05-19T07:20:23","guid":{"rendered":""},"modified":"2011-05-19T07:20:23","modified_gmt":"2011-05-19T07:20:23","slug":"content_not_consolidation_saved_radio","status":"publish","type":"post","link":"https:\/\/admin.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/","title":{"rendered":"Content, Not Consolidation, Saved Radio"},"content":{"rendered":"
\n

We all know what this really means: Critics worry that television could become like Rush Limbaugh. Deregulation in 1996 allowed companies to amass hundreds of stations and cut costs by replacing local shows with national programming. The radio industry was dying, and there was a proper amount of consolidation permitted, and many think that restored health to the radio industry, but it wasn\u2019t consolidation that saved radio. It had nothing to do with who owned what, ladies and gentlemen. It was content that saved radio and the Democrats cannot even admit that. They are afraid that if consolidation happens in TV, everything is going to end up like the Fox News Channel, just like they think all of radio ended up as me and Limbaugh wannabes.<\/line> <\/line>This is where the Democrats continually miss the boat. Do people listen to radio stations because of who owns them? They don\u2019t. People are going to watch TV or listen to radio based on what\u2019s on it, not on who owns it, but the Democrats cannot get that through their head. They think if they can get the right group of owners, or shut out certain owners, then certain programming will be shut out. They are so out of the realm of reality here, my friends, they do not know what hit them. It started about 15 years ago, and they\u2019re nowhere near figuring it out.<\/line><\/p>\n

In the audio link below, you can hear FCC Chairman Michael Powell make a key point during an interview with Lou Dobbs on CNN. Powell\u2019s point is that all of this is aimed at popularity. These companies in the crosshairs own 25% of the channels out there, but those channels happen to represent 80% of the most watched channels. They\u2019re the most popular, and because of this, people are out there charging monopoly. Powell has nailed it. There\u2019s a bunch of stuff out there that\u2019s popular (conservatives) that certain people (liberals) don\u2019t like and, since they can\u2019t beat that popularity in the market, they\u2019ll go after the owners and try to break it up and give it to other people. It\u2019s like the Fairness Doctrine. The Fairness Doctrine was not about fairness. The Fairness Doctrine was about making sure that nobody you want to hear got a radio show. <\/line>What do we do in the radio business? We try to charge the highest advertiser rates we can, by acquiring the largest audience we can get and then holding that audience for as long as we can hold them, guaranteeing sponsors that their spots are going to be heard and reacted to by a loyal audience. This stuff just doesn\u2019t happen by dictate or by fiat. It\u2019s like anything else; it has to be earned. Who owns the program or station on which I broadcast doesn\u2019t matter to you, and it hasn\u2019t changed this program one iota. It doesn\u2019t matter. <\/line>I\u2019ve had something to do with it, but you<\/emphasize> are the main reason this program is what it is, not the ownership of radio stations, not the ownership of syndication companies, not the ownership of satellites, not the ownership of phone lines, nothing at all like that has had anything to do with it. That\u2019s just the vehicle whereby we get to take our chance at things. The American people decide what networks are most popular. The American people decide what TV and radio programs are most popular, and they don\u2019t care a whit who owns them! <\/line>How many radio stations are there in this country? 12,000. How many channels are there on cable or DirecTV? There are over 200. To say that somebody is being denied their chance to be heard or seen or that ownership is freezing people out when you have something like The Food Network on the air! Good Lord.<\/line><\/p>\n

<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

We all know what this really means: Critics worry that television could become like Rush Limbaugh. Deregulation in 1996 allowed companies to amass hundreds of stations and cut costs by replacing local shows with national programming. The radio industry was dying, and there was a proper amount of consolidation permitted, and many think that restored […]<\/p>\n","protected":false},"author":25,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","ngg_post_thumbnail":0},"categories":[],"tags":[],"yoast_head":"\nContent, Not Consolidation, Saved Radio - The Rush Limbaugh Show<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:title\" content=\"Content, Not Consolidation, Saved Radio - The Rush Limbaugh Show\" \/>\n<meta name=\"twitter:description\" content=\"We all know what this really means: Critics worry that television could become like Rush Limbaugh. Deregulation in 1996 allowed companies to amass hundreds of stations and cut costs by replacing local shows with national programming. The radio industry was dying, and there was a proper amount of consolidation permitted, and many think that restored […]\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/live-rush-limbaugh.pantheonsite.io\/wp-content\/uploads\/consolidation.Par.0002.ImageFile.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.rushlimbaugh.com\/#website\",\"url\":\"https:\/\/www.rushlimbaugh.com\/\",\"name\":\"The Rush Limbaugh Show\",\"description\":\"Excellence In Broadcasting\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.rushlimbaugh.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/live-rush-limbaugh.pantheonsite.io\/wp-content\/uploads\/consolidation.Par.0002.ImageFile.jpg\",\"contentUrl\":\"https:\/\/live-rush-limbaugh.pantheonsite.io\/wp-content\/uploads\/consolidation.Par.0002.ImageFile.jpg\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/#webpage\",\"url\":\"https:\/\/www.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/\",\"name\":\"Content, Not Consolidation, Saved Radio - The Rush Limbaugh Show\",\"isPartOf\":{\"@id\":\"https:\/\/www.rushlimbaugh.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/#primaryimage\"},\"datePublished\":\"2011-05-19T07:20:23+00:00\",\"dateModified\":\"2011-05-19T07:20:23+00:00\",\"author\":{\"@id\":\"https:\/\/www.rushlimbaugh.com\/#\/schema\/person\/911066e449df26406b107ca78cbbde0b\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.rushlimbaugh.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Content, Not Consolidation, Saved Radio\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.rushlimbaugh.com\/#\/schema\/person\/911066e449df26406b107ca78cbbde0b\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.rushlimbaugh.com\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/f18195e0073013fa0e16b040686c2924?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/f18195e0073013fa0e16b040686c2924?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"url\":\"https:\/\/admin.rushlimbaugh.com\/daily\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Content, Not Consolidation, Saved Radio - The Rush Limbaugh Show","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/","twitter_card":"summary","twitter_title":"Content, Not Consolidation, Saved Radio - The Rush Limbaugh Show","twitter_description":"We all know what this really means: Critics worry that television could become like Rush Limbaugh. Deregulation in 1996 allowed companies to amass hundreds of stations and cut costs by replacing local shows with national programming. The radio industry was dying, and there was a proper amount of consolidation permitted, and many think that restored […]","twitter_image":"https:\/\/live-rush-limbaugh.pantheonsite.io\/wp-content\/uploads\/consolidation.Par.0002.ImageFile.jpg","twitter_misc":{"Written by":"admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"https:\/\/www.rushlimbaugh.com\/#website","url":"https:\/\/www.rushlimbaugh.com\/","name":"The Rush Limbaugh Show","description":"Excellence In Broadcasting","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.rushlimbaugh.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/www.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/#primaryimage","inLanguage":"en-US","url":"https:\/\/live-rush-limbaugh.pantheonsite.io\/wp-content\/uploads\/consolidation.Par.0002.ImageFile.jpg","contentUrl":"https:\/\/live-rush-limbaugh.pantheonsite.io\/wp-content\/uploads\/consolidation.Par.0002.ImageFile.jpg"},{"@type":"WebPage","@id":"https:\/\/www.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/#webpage","url":"https:\/\/www.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/","name":"Content, Not Consolidation, Saved Radio - The Rush Limbaugh Show","isPartOf":{"@id":"https:\/\/www.rushlimbaugh.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/#primaryimage"},"datePublished":"2011-05-19T07:20:23+00:00","dateModified":"2011-05-19T07:20:23+00:00","author":{"@id":"https:\/\/www.rushlimbaugh.com\/#\/schema\/person\/911066e449df26406b107ca78cbbde0b"},"breadcrumb":{"@id":"https:\/\/www.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.rushlimbaugh.com\/daily\/2003\/05\/28\/content_not_consolidation_saved_radio\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.rushlimbaugh.com\/"},{"@type":"ListItem","position":2,"name":"Content, Not Consolidation, Saved Radio"}]},{"@type":"Person","@id":"https:\/\/www.rushlimbaugh.com\/#\/schema\/person\/911066e449df26406b107ca78cbbde0b","name":"admin","image":{"@type":"ImageObject","@id":"https:\/\/www.rushlimbaugh.com\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/f18195e0073013fa0e16b040686c2924?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f18195e0073013fa0e16b040686c2924?s=96&d=mm&r=g","caption":"admin"},"url":"https:\/\/admin.rushlimbaugh.com\/daily\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/admin.rushlimbaugh.com\/api\/wp\/v2\/posts\/21527"}],"collection":[{"href":"https:\/\/admin.rushlimbaugh.com\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/admin.rushlimbaugh.com\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/admin.rushlimbaugh.com\/api\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/admin.rushlimbaugh.com\/api\/wp\/v2\/comments?post=21527"}],"version-history":[{"count":0,"href":"https:\/\/admin.rushlimbaugh.com\/api\/wp\/v2\/posts\/21527\/revisions"}],"wp:attachment":[{"href":"https:\/\/admin.rushlimbaugh.com\/api\/wp\/v2\/media?parent=21527"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/admin.rushlimbaugh.com\/api\/wp\/v2\/categories?post=21527"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/admin.rushlimbaugh.com\/api\/wp\/v2\/tags?post=21527"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}